It started with a question..
Why don’t children learn about money early?
Children ace tests and projects…
Yet money choices confuse them.
Pocket money spent without thought.
Savings seen as dull.
Financial decisions left to chance.
We knew something had to change.

So we imagined..
Money lessons that feel like fun, not pressure.
Where learning happens through activities, stories, theatre, and games.
Where financial literacy isn’t taught…
It’s experienced.

And that dream became.. FinFun
The flagship initiative of Project Financial Dignity
For children aged 6–13, FinFun turns saving, spending, budgeting, and goal-setting into hands-on experinces.
Children see how every rupee tells a story.

We believe..
Financial literacy shouldn’t wait until adulthood.
It should start early, as a fun and relatable activity where children can enjoy.

We make it accessible..
Through partnerships with schools, parents, CSR programs, and communities, FinFun reaches children from every background.

More than a program..
FinFun is a movement.
A movement to nurture confidence, curiosity, and capability - so children grow up ready to make smart money choices for life.